Dashboard Guide

LetsPost is a multi-profile social media management platform. This guide walks you through the first-run experience — from creating your first profile to viewing post analytics.

Step 1: Create a profile

A profile is the top-level container in LetsPost. Think of it as a brand or a client workspace. Every social account you connect, every post you create, and every analytics report you pull is scoped to exactly one profile. You can have as many profiles as your plan allows, and switch between them instantly from the top navigation bar.

To create your first profile, open the Profiles page and click New profile. . Give it a name (e.g., "Acme Corp") and an optional avatar. Profiles can also have sub-profiles — useful for regional brands or campaign-specific workspaces that share the same social accounts but need separate post histories and analytics.

Step 2: Connect social accounts

With a profile created, navigate to the Accounts tab inside that profile. LetsPost supports OAuth connections for:

• Instagram — Instagram — requires a Professional (Business or Creator) account linked to a Facebook Page.
• TikTok — TikTok — requires a TikTok Business account or Creator account with Content Posting API access.
• YouTube — YouTube — connects via Google OAuth. Shorts are published as videos under 60 seconds.
• Facebook — Facebook — requires Page admin access. Stories and Reels are supported.

Click Add account, choose a platform, and complete the OAuth flow in the pop-up window. LetsPost stores only the access token — your password is never shared. Tokens are encrypted at rest using AES-256.

After connecting, LetsPost runs a quick test to confirm posting permissions are active. If the platform returns a permissions error, a yellow banner will explain exactly which permission scopes are missing and link you to the platform's developer console.

Step 3: Compose your first post

Open the Composer by clicking the Create Post button in the top-right corner of the dashboard. The wizard has four steps:

1. Upload media. Drag and drop a video file (MP4, MOV, or WebM). LetsPost transcodes the video in the background to meet each platform's aspect-ratio and bitrate requirements. While the upload is in progress you can continue filling out the other fields.
2. Write your caption. A single caption applies to all platforms by default. Toggle Platform-specific captions to write a separate caption for each platform — useful when you need different hashtag strategies for Instagram vs. TikTok.
3. Pick platforms. Check the platforms you want to publish to. Only accounts you have connected will appear. Each platform shows a live preview of how your post will look.
4. Schedule or publish now. Choose Publish now to add the post to the immediate queue (it will go live within 60 seconds). Choose Schedule to pick a date and time — the scheduler respects your profile's configured time zone.

Once submitted, the post appears in the Posts tab with a status of queued, scheduled, or published. You can edit or delete a post any time before it reaches publishing state.

Step 4: View analytics

The Dashboard home page shows a summary of performance across all connected accounts for the selected date range. Use the date picker in the top-right to switch between the last 7 days, 30 days, 90 days, or a custom range.

Key metrics displayed:

• Total views / plays — Total views / plays — aggregate video plays across all platforms.
• Engagement rate — Engagement rate — (likes + comments + shares) ÷ views, expressed as a percentage.
• Follower change — Follower change — net follower growth compared to the previous period.
• Posts published — Posts published — count of posts that reached published status in the period.

Click any platform tab (Instagram, TikTok, YouTube, Facebook) to drill into platform-specific numbers. The Top Posts page ranks every post you have published by views, engagement rate, or follower gain — sortable by clicking any column header.

Next steps